Helping people understand AI in seconds.
Creating a fast-paced product animation that introduces multiple AI features while keeping every interaction clear and engaging.
Client: Sauna by Wordware
• Visual asset creation • Motion Design • Sound Design •
Project Overview
Sauna is an AI product developed by Wordware, a San Francisco startup building tools for the next generation of AI workflows. The project required a product animation capable of introducing multiple features within a very limited timeframe while remaining easy to follow.
Working alongside the client's team, my role was to transform the prepared script into a complete visual experience. I was responsible for creating the visual assets, animating the entire video in After Effects and designing the sound to support pacing, clarity and viewer engagement.
The biggest challenge was finding visual storytelling and motion solutions that allowed complex AI functionality to be understood within seconds without overwhelming the audience.
Design Decisions
Create custom visual assets and animation scenes that bring the client's script to life.
Animate every scene with a fast pace while keeping the message easy to follow.
Break down complex AI features into visuals that are easy to understand.
Develop a cohesive sound design that supports pacing, transitions and viewer engagement.
Why motion matters for AI products
AI products often introduce multiple features, workflows and concepts that can quickly become difficult to explain through static visuals alone.
Motion helps structure information over time. Instead of presenting every feature at once, animation guides the viewer step by step, making complex interactions easier to understand while maintaining attention throughout the presentation.
This project demonstrates how thoughtful pacing, visual hierarchy and sound design can transform a dense product presentation into a clear and engaging story.
Explore more motion projects ➔
Helping people understand AI in seconds.
Creating a fast-paced product animation that introduces multiple AI features while keeping every interaction clear and engaging.
Client: Sauna by Wordware
• Visual asset creation • Motion Design • Sound Design •
About the Project
Sauna is an AI product developed by Wordware, a San Francisco startup building tools for the next generation of AI workflows. The team needed a fast-paced product animation capable of introducing multiple features within seconds while remaining clear and engaging.
Working alongside the client's team, my role was to transform the prepared script into a complete visual experience. I was responsible for creating the visual assets, animating the entire video in After Effects and designing the sound to support pacing, clarity and viewer engagement.
The biggest challenge was finding visual storytelling and motion solutions that allowed complex AI functionality to be understood within seconds without overwhelming the audience.
Design Decisions
Create custom visual assets and animation scenes that bring the client's script to life.
Animate every scene with a fast pace while keeping the message easy to follow.
Break down complex AI features into visuals that are easy to understand.
Develop a cohesive sound design that supports pacing, transitions and viewer engagement.
Why motion matters for AI products
AI products often introduce multiple features, workflows and concepts that can quickly become difficult to explain through static visuals alone.
Motion helps structure information over time. Instead of presenting every feature at once, animation guides the viewer step by step, making complex interactions easier to understand while maintaining attention throughout the presentation.
This project demonstrates how thoughtful pacing, visual hierarchy and sound design can transform a dense product presentation into a clear and engaging story.
Explore more motion projects ➔